Posts Tagged ‘screendance’

In addition to the emerging artistry of Videodance online, there is a big initiative happening online with Media Marketing for dancers, including promotional videos, dance instructional videos, and social networking.

With such growing trends in Media Marketing, new terms seem necessary for dancers.

Reel Dancer is a term we’ve come up with at Movement Media to describe the growing trend of dance exploding on screens everywhere; the increasing need for dancers to have a strong presence online; and the importance of producing quality videos and exciting dance reels to get bookings.

Movement Media is conducting a survey to learn about dancers current Media Marketing choices.  We are specifically interested in discovering dancers needs for creating promotional materials and artistic works.  We are also interested in learning about how successful dancers have been at utilizing promotional videos, web-based video dance instruction, and creating a presence online in other ways.

In addition to the survey for artists, this posting offers an opportunity to our readers to discuss the topic of Media Marketing.   We would love to learn about your experiences and perspectives.  (Read on to see the questions listed below….)

Artist Survey of Reel Dancers

Movement Media is a project serving dancers and media artists make dance for screen and use media to market their dance work more effectively.

An Artist Survey was developed to specifically identify the needs of artists looking to develop Media Marketing, for promotional purposes, or for artistic pursuits such as Videodances and Dance Films.

To participate in our artist survey, CLICK HERE.  We will publish the results of the survey in the upcoming weeks.  Thanks for your participation!

Reel Dancers & Media Marketing

More and more dancers are creating a strong presence on the web.  The three trends in Media Marketing for dancers include:

• Promotional Videos
• Dance Instructional Videos
• Social Networking

Dance Promotional Videos

It is becoming increasingly important for dancers to have quality videos and exciting dance reels to market themselves more efficiently over the web.  But who should dancers turn to for these materials?  Should they have a friend shoot a video of them, or should they invest a lot of money and have a professional produce and edit their video?  Will the quality of the video affect their chances of getting bookings?

Many dancers are faced with this dilemma, and need help creating promo reels and developing video profiles online.   Planning one’s Media Marketing campaign is important for Reel Dancers. Once they have finished making a promo video, where do they showcase their work?  What are the best options to help them professionally?

One platform dancers are utilizing to showcase individual video profiles is Dance Plug, an online community for dancers looking to have videos of their dance brand posted for viewers.  Based in Los Angles, California, Dance Plug is responding to the need for dancers to create and showcase high quality videos.  Dance Plug offers dancers services with their ‘Lights, Camera, You!’ filming sessions.

Dance Plug is able to serve the LA community of dancers looking to create promotional videos, and Movement Media hopes that more filming services will develop to help dancers in other regions.

Dance Instructional Videos

One trend in Media Marketing is to offer dance instruction online.  Teachers can be found on YouTube, Vimeo, BlipTV, Howcast, and a variety of websites which offer dance instructional videos.  The quality of these instructional videos vary considerably.  Some videos have poor audio or visual components.  Some have poor instruction.  Some are excellent in all of these areas.

View some examples of dance instructional videos offered on these sites and give us your feedback on the quality of video and the quality of instruction.

YouTube Video Example

BlipTV Video Example

Vimeo Video Example

All of these dance teachers are using instructional videos as Media Marketing tools for self-promotion.  What do you think of the quality of these videos and the quality of the instruction?

The variety of content on different sites makes finding quality instructional videos extremely difficult.  However, more recently an organized approach to dance instruction and video content has been emerging on the web.

One of the most professional platforms we have seen offering online dance instruction is Dance Plug.  Students have an opportunity to learn dance that is exciting to watch on camera, at affordable rates.  They offer levels of instruction and monthly courses, and a series of videos to meet the needs of different types of dance students, including beginners.

• Movement Media wants to hear from teachers who are interested in distance learning dance instruction.  What do you need to get your name out there as a teacher?  What types of students will you attract?  We’re curious to learn how popular these course are, and future directions and opportunities for dance teachers.

• Movement Media is excited about the opportunities dancers have to interact with media.  Education through media is new territory for dancers.  We want to hear what you think of teaching dance moves over the web, and what improvements or suggestions people may have regarding online dance instruction.

Social Networking

Dance-Tech.net is one social networking site which helps professional dancers and other dance enthusiasts post videos and network with other dancers.  Interviews with choreographers and dance companies are one style of video found on Dance-Tech.  To learn more about dance-tech, CLICK HERE.

In addition, Dance Plug offers opportunities to teachers and ‘pluggers’ to network as dancers, and learn about news, events, and other dancers.  To read more about  Dance Plug CLICK HERE.

As dancers need to continue to utilize Media Marketing, they will also need to utilize the video platforms that will benefit them professionally.  Sites like Dance-Tech and Dance Plug will attract other dancers, and sites like YouTube, Vimeo, Howcast will help to attract a general audience of online viewers.

With the multitude of choices, it can be difficult for dancers to know which platform to use, and how.  More education and discussion regarding these Media Marketing efforts is needed to help dancers make informed choices.  Movement Media looks forward to your comments and discussion on the matter.

Movement Media is happy to announce:

• Kinetic Cinema Film Screenings each Month in 2009
• UMOVE Festival Screening & Launch Party on October 4th
• Workshops and Webinars on Filming Dance in 2009
• Kinetic Cinema Screenings and Workshops at the Institute of Contemporary Art in Philadelphia.

CALENDAR of Events in NYC

SEPTEMBER 9th (Wednesday) at 7:00 7:30pm – Kinetic Cinema

“Kill the Ego” curated by Lisa Niedermeyer – Tickets $10

Location: The TANK, 354 West 45th Street, NYC  (btw 8th/9th Avenue)

© 2008-2009 Soundwalk, Rostarr & Label Dalbin - Photo by Ron Patane

Join us for the kick off of an exciting new season of Kinetic Cinema in which choreographer, performer, and videographer Lisa Niedermeyer curates an evening that explores a kinetic portrayal of New York City.  Conceived originally as a sound collage by Stephan Crasneanscki and Doug Winningham of the new media firm Soundwalk, ‘Kill The Ego’ draws on a decade’s worth of New York City field recordings “voices of pimps and engineers, poets and dominatrixs, visionaries and children, hope and sorrow.”

© 2008-2009 Soundwalk, Rostarr & Label Dalbin - Photo by Atsushi Nishijima

Fueled by this sound,   underground visual artist Rostarr experiments with gravity, momentum, torque and combinations of all three (break dancing on his canvases) as directors Jim Helton and Ron Patane bring to cinematic life Soundwalk’s original audio collage and Rostarr’s visual work, culminating in a uniquely kinetic representation of New York City.

© 2008-2009 Soundwalk, Rostarr & Label Dalbin - Photo by Atsushi Nishijima

View the Trailer
Soundwalk’s website

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SEPTEMBER 24th (Thursday) 1:00-2:00pm (EST) – Webinar on ‘How to Make a Great Dance Promo Video’

DanceBrazil - Promo reel by Reels4Artists

Videographer and founder of the production company Reels4Artists, Gerrit Vooren will present a live online seminar, or ‘webinar ‘ on how to produce a great promo video. Learn how to best frame and edit your work to help you acquire bookings, funding, and audience support. This one hour webinar will take place in real time, so that you have ample time to ask questions and get feedback from Gerrit.

Have a scheduling conflict? No worries, all registrants will have access to a recorded transcript of the webinar to view and listen to anytime.

Registration is limited to 50 ppl. Please contact: movementmedia@pentacle.org to register. Workshop fee $18 USD.

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OCTOBER 4th (Sunday) 7:30 & 9:30pm – The First Annual UMOVE Online Videodance Festival Screening and Launch Party.

As the First Annual UMove Videodance Festival kicks off online, join us to celebrate the launch with a live screening and party in New York City. Featuring a selection of cutting edge digital animations, 60 sec shorts, surprising combinations of dance and technology, and low budget wonders that represent the best of Youtube. Multimedia performances will entertain and inspire, and drinks and popcorn will flow!

Tickets -$40 Donation with Reserved Seating or $5 At the Door-Very Limited Seating.

To reserve a seat with a $40 donation, please go to our donate now page on our website or contact us at movementmedia@pentacle.org.

Location: The Tank, 354 West 45th Street (btw 8th/9th Avenue) . Directions to The TANK.

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OCTOBER 22nd (Thursday) 7:00pm – Kinetic Cinema

Title:   “Choreographic Portraits on Film” by Victoria Marks.

Tickets- $10 (at the door)

'Outside In on Mirror'-photo by Mark Lewis

Victoria explores ‘what moves us’ versus the specific ‘moves a dancer makes’…and the way in which this concept can be captured by the camera.  For Kinetic Cinema, Victoria showcases works which capture what she terms ‘Choreographic Portraiture’, and she offers 2 separate workshops in NYC and Philadelphia to teach others how to work with the camera to capture more intimate aspects of dance on film.

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OCTOBER 23rd (Friday) 10:00am-2:00pm - Workshop on Filming Dance.

Victoria Marks and dancers

Choreographer and award-winning dance film-maker Victoria Marks will teach a movement-based workshop on how to capture the essence of the dancer on film.

Open to dance and film professionals and students, registration is limited to 20 ppl. Please contact: movementmedia@pentacle.org to register. Workshop fee $35.00.

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NOVEMBER 11th (Wednesday) 7:30pm – Kinetic Cinema

Amy Greenfield -Flesh into Night

Cinedance pioneer Amy Greenfield presents poetic and alluring dance films.

Tickets – $10 (at the door)

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DECEMBER 9th (Wednesday) 7:30 pm – Kinetic Cinema

Dancer-Carlton Ward, Jody Oberfelder Dance Projects

Choreographer and dance-filmmaker Jody Oberfelder presents: The Phenomenon of Viral Dance Videos.

Tickets – $10 (at the door)

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CALENDAR of Events in Philadelphia

OCTOBER 21st (Wednesday) 6:00pm – Kinetic Cinema at the Institute of Contemporary Art in Philadelphia

'Outside In Tango'-Photo by Mark Lewis

In conjunction with the ground-breaking Dance with Camera exhibition at the ICA, Victoria Mark’s curates a Kinetic Cinema screening in Philadelphia.  “Choreographic Portraits on Film”.

FREE

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OCTOBER 24th (Saturday) 10:00am-5:00pm – Workshop on Filming Dance in Philadelphia.

Dance with Camera-ICA in Philadelphia

Victoria Marks is offering her workshop on filming dance a second time in Philadelphia.  Open to dance and film professionals and students, registration is limited to 20 ppl.

Please visit www.icaphila.org to register.  Workshop fee $25.00.

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ABOUT MOVEMENT MEDIA

For more info on Pentacle’s Movement Media project and news about our upcoming Kinetic Cinema season, please check here regularly and visit our website: http://pentacle.org/movement_media.asp

ABOUT KINETIC CINEMA

Kinetic Cinema is a co-presentation of The Tank and Pentacle’s Movement Media project.  This screening series explores the intersection of dance and the moving image.  For each screening Anna Brady Nuse, Pentacle’s director of Movement Media, invites a different guest artist from the fields of dance and media arts to share a selection of films and videos that have inspired them.  These could be works for screen that feature dance, are kinetic-based, or have been influential on their work in some way.  The guest curators come from a range of backgrounds as performers, choreographers, critics, video artists, and film-makers.

UMOVE Online Videodance Festival deadline has been extended to September 9, 2009!!

In order to celebrate the creativity and diversity of kinetic cinema in all its forms, from dance/film to gaming, from animation to mash-ups, we have extended the deadline for submissions for the following categories:

• Animation/Gaming – including digital animation, machinima, Second life, Virtual Reality games, motion capture.
• Cell phone – videos made using a cell phone, webcam, or Flip cam.
• Gone in 60 seconds – videos under one minute long

Please refer to our web site for details and rules for submission.

The First Annual UMove Online Videodance Festival will run from October 1-31, 2009 on the web with a live screening and launch party in New York on October 4th. Additionally we plan to tour a curated selection of videos to national and international venues in 2009-10.

Please send us your media! We look forward to seeing your work!

Pentacle’s Movement Media announces the First Annual UMOVE Online Videodance Festival from October 1-31, 2009 on the web and at select screening locations across the US and around the world in 2009-10.

UMOVE Vision Statement:

The medium of video has exploded on the web, and consequently, the web video format for dance and kinetic-based films is erupting within the media arts.

The web format has its own set of characteristics and conventions, and makes it possible for all disciplines and levels of film-makers to showcase their work.  Movement Media’s goals are to highlight new works and assist Internet audiences in finding artist’s videos specifically dedicated to movement and dance. We also aim to challenge film-makers and audiences regarding their ideas of what dance film or movement media can be.

To date, the web format for dance and kinetic-based film has been under-recognized and under-valued by dance film presenters and curators.  It’s time to give these videos a platform to receive both feedback and critical praise. We seek work that is strong in concept and execution, rather than sporting fancy production values or large budgets. Film-makers are free to use a variety of high and low tech media to create their work. We welcome work that is visually “moving” on intimate viewing devices such as laptops, mobile phones, and ipods.

Therefore, UMOVE is seeking interesting blends of dance and kinetic-based films that explore the full range and scope of this burgeoning genre.

SUBMISSION DEADLINE: August 15, 2009

If your submission is chosen you will be required to submit digital stills and a finished copy of your video on DVD (NTSC only) for screening and publicity purposes by September 15, 2009. All submissions regardless of selection will be made available for public viewing on our blog, Move the Frame.

UMOVE submission categories

• Animation/Gaming – including digital animation, machinima, Second life, Virtual Reality games.

• Cell phone – videos made using a cell phone.

• Gone in 60 seconds – videos under one minute long

• Low/No Budget – videos made for under $1,000

• Surprise me! – unique uses of new media or digital technology

ABOUT THE FESTIVAL

The First Annual UMOVE Online Videodance Festival will take place October 1-31, 2009. The festival will feature short dance and movement-based videos that were made specifically for the web and other new media formats including cell phones, gaming, virtual reality worlds, and mash-ups. In addition to online programming on YouTube and Movement Media’s blog, Move the Frame, the festival will include a launch party and live screenings in New York, Philadelphia, Los Angeles, UK, and other locations to be announced.

UMOVE was started by three dance film-makers: Kriota Willberg, Marta Renzi, and Anna Brady Nuse (Pentacle’s Director of Movement Media) who are passionate about promoting dance film through any means possible. We seek to find the most innovative and engaging dance videos on the web and to highlight rising talent in the field.

October  1st will mark the launch of UMOVE online, and on October 14th there will be a live screening and party in New York after which the festival will tour to select locations around the country and the world in 2009-10.

MISSION & OBJECTIVE
Movement Media’s mission is to provide services, strategies, and opportunities for artists making dance for the camera, and to help dance artists use media to promote and enhance their artistic pursuits.

For more info on Pentacle’s Movement Media project, please visit our blog: Move the Frame and our website: http://pentacle.org/movement-media.asp

GENERAL RULES

All submissions must exist online and be embeddable (i.e., hosted on YouTube or another sharable online video platform). All videos must be under 8 minutes long. Only one video may be submitted per entrant. Student, professional, and amateur film-makers are all encouraged to apply.

Please submit the following materials via email:

• URL address of your video (double check the link works).

• Short biography/artist statement.

• Clearly label which category the submission should be reviewed under (see category list below).

• Brief synopsis of the video.

• Principal Cast and production credits listing

• Include a link to your website (if you have one)

• Include your email address (if different from the one you are sending from).

• Paste in the Terms and Conditions (see below) and type in your signature

• Email all information to movementmedia@pentacle.org

TERMS AND CONDITIONS

• I/we have read all of the rules and regulations for the UMove Online Videodance Festival (hereafter called the “Festival”).

• I/we understand and have complied with these rules.

• I/we warrant the submission of my/our original work and that there are no disputes regarding the ownership of the submission.

• I/we warrant the submitted material does not defame or invade the rights of any person living or dead

• I/we fully indemnify the Festival against any claim made for such violations of law.

• To the best of my/our knowledge, all of the statements herein are true and correct.

• I/we understand that failure to adhere to Festival rules and regulations will result in disqualification.

• I/we hold the Festival harmless from and defend against all claims, demands, losses, damages, judgements, liabilities and expenses (including attorney’s fees) arising out of or in connection with any all claims of third parties, whether or not groundless, based on any film/video submitted to the Festival or on any film/video developed out of such submission.

• By submitting this entry, I agree that the UMove Festival may publicly screen my work as well as use stills and descriptive material in the official program and any other publicity efforts.

• In the event that I am selected as a Finalist, I will provide a finished copy in the format indicated no later than September 15th, 2009.

• I agree to hold the UMOVE Festival harmless in the event of loss or damage to my entry tape or material provided for Festival screening.